#PayPal #Apple #Google #Samsung
PayPal partnership with three big tech giant. PayPal signed three new major partners to expand its payments services:
#Apple is relatively exclusive for its mobile payments services, as highlighted when Australian banks failed to convince Apple to share NFC access on Apple devices. This explains why PayPal’s partnership with Apple is for the App Store, iTunes Store, iBookstore and Apple Music, rather than Apple Pay. However, the expansion into Apple’s digital content is a breakthrough for PayPal to enter into Apple’s ecosystem and strengthen its payments offerings. Meanwhile, Apple can leverage PayPal’s payments infrastructure and offer its users more flexibility to purchase its digital content. Apple has been expanding payment options for iTunes and App Store sales since 2015 when it launched its first mobile operator billing deals.
#Samsung’s partnership with PayPal follows a similar path to the Google and PayPal collaboration in April 2017. Adding PayPal for Samsung Pay and Android Pay will increase user adoption and create a better user experience. PayPal is backed by broad financial networks, so the partnerships could also reduce Samsung’s and Google’s friction in developing partnerships with banks and accelerate their global expansion. As Android Pay is also available for Samsung devices, it was important for Samsung to match Google and partner with PayPal, thereby reducing the risk of losing market share to Android Pay.
- PayPal partnered with Apple in July 2017 to allow Apple users to make payments from the App Store, iTunes Store, iBookstore and Apple Music in the US, UK, Canada, Mexico, Australia, Austria, France, Germany, Israel, Italy, the Netherlands and Spain.
- PayPal integrated with Samsung’s mobile payments service, Samsung Pay, in July 2017 to provide Samsung Pay users the option to make payments in-app, in-store and online through their PayPal account. The service will initially be available in the US.
- PayPal integrated with Google’s Android Pay in April 2017 to allow Android Pay users in the US to select their PayPal balance as a payment option for in-app, in-store and online purchases.
#Apple is relatively exclusive for its mobile payments services, as highlighted when Australian banks failed to convince Apple to share NFC access on Apple devices. This explains why PayPal’s partnership with Apple is for the App Store, iTunes Store, iBookstore and Apple Music, rather than Apple Pay. However, the expansion into Apple’s digital content is a breakthrough for PayPal to enter into Apple’s ecosystem and strengthen its payments offerings. Meanwhile, Apple can leverage PayPal’s payments infrastructure and offer its users more flexibility to purchase its digital content. Apple has been expanding payment options for iTunes and App Store sales since 2015 when it launched its first mobile operator billing deals.
#Samsung’s partnership with PayPal follows a similar path to the Google and PayPal collaboration in April 2017. Adding PayPal for Samsung Pay and Android Pay will increase user adoption and create a better user experience. PayPal is backed by broad financial networks, so the partnerships could also reduce Samsung’s and Google’s friction in developing partnerships with banks and accelerate their global expansion. As Android Pay is also available for Samsung devices, it was important for Samsung to match Google and partner with PayPal, thereby reducing the risk of losing market share to Android Pay.
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